Outset Edibles

Nature's Edibles

Project Overview

There’s no shortage of edibles in the cannabis community but Outset stands alone in the sea of options. Their low-dose dried fruit edibles are organic and made with no added sugar or sweeteners. For health-conscious users and athletes, their selection is one of the elite few: all natural, raw, and vegan.

Brand Strategy Identity Design Packaging Web Design Web Development Photography
Setting the Bar High

These aren’t your uncle’s pot brownies. Outset’s was built on providing all-natural, responsibly made, low-dose edibles for everyone. We worked to develop this new brand and their packaging to provide a mature, responsible, and, above all else, classy experience.

Designed to be Boutique Chic

Outset’s identity and mark look mark at home in your neighborhood coffee or home goods shop than some corner pot shop: clean, crisp, and minimal with a subdued palette.

Into the Wild

We released Outset on all fronts: PR, Digital, Social, and Word-of-Mouth. Their responsive website and unique packaging turned heads and landed them a healthy user base (along with a Silver Addy in 2016).

Picture the Lifestyle

We spent two glorious days in sunny San Francisco documenting our adventures and taking Outset from the ocean to the mountains for a mixture of lifestyle & product photography.

Join The Team

Join our growing team doing the work of their lives together. See if we have a position for you.

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